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The Incore Times

A Digital Presence Is a Must

Business Website is Like Interview

MARKETING

// Written by Tomasz Banas

Arriving at an interview looking tired, haggard and unkempt, in general, is a prescription for failure. Even worse, not showing up for it at all is the certain kiss of death. Think of your company’s digital presence as an interview […] READ

Google's Data Highlighter Explained

MARKETING

// by Paul Poturalski

If you want to improve your on-site SEO, Data Highlighter (DH) may be your answer. This free Google-offered webmaster tool allows you to highlight and tag particular sections of your website and to provide structured data for it. DH lets Google refresh how your search results are displayed and present your tagged sections more attractively as content-rich snippets in searches or in Google Knowledge Graph. READ

How to Develop a Social Media Editorial Schedule

Social Media Editorial Schedule

MARKETING

// by Marek Dziok

Once your business develops a social media presence, it is important not only to populate your Google + and Twitter feeds with valuable content. Doing so regularly—not too sparingly and not every other minute—is key to creating a positive and engaging social media presence. READ

Password Security in an Uncertain World

Password Security in an Uncertain World

DEVELOPMENT

// by Paul Poturalski

With our swelling reliance on cloud computing, all that it takes is a password and an Internet connection to deftly access to our entire online profile. It’s fabulous and terrifying at the same time. Read

Inbound vs Outbound Marketing

Inbound vs Outbound Marketing

MARKETING

// by Tomasz Banas

When it comes to spending your marketing dollars, there are two primary forms of marketing to consider: inbound marketing and outbound marketing. How these two different styles of marketing compare? Read

Pinterest for Business Marketing

MARKETING

// by Marek Dziok

Pinterest is a unique and fast-growing pinboard-style bookmarking website that attracts people thanks to its visually appealing content. Read

Secrets to your SEO success in 2014

MARKETING

// by Marek Dziok

What’s the key to your search engine optimization success? How can you achieve it with today’s constantly evolving trends and technologies? As businesspeople, you probably think about it, scratching your heads. Read

What's Your New Year's Resolution?

IN-HOUSE

// by Tomasz Banas

Since the New Year’s coming is a time of contemplating your past and future, you may be wondering what to improve in your life in 2014 and how to do it. Read

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